Success Stories & References

 

  • Created Cisco’s Cloud Marketing Strategy for emerging markets that focused on solution refinement, sales enablement, marketing strategy and execution plan.
  • Defined and executed VMware and HP’s “Focus Fifteen” Program that focused on providing joint solution training and marketing programs to the top 15 channel partner that resulted in a 20:1 ROI.
  • Developed marketing plan for Cisco’s low end routers that resulted in the fastest ramping product in Cisco’s history.
  • Created comprehensive marketing plans between Strategic Alliance, e.g. HP and VMware, Dell and VMware, Red Hat and Dell/HP/IBM that focused on sales and marketing alignment, joint solution demand generation and coordinated lead follow-up and lead nurturing processes.

Contact: Courtney Tucker

Phone: 919-633-0928

Email: info@pathwaymarketing.com